The NAGA Group has successfully completed its merger with CAPEX.com, forming a powerful entity in the neo-brokerage sector. This strategic move, which received overwhelming approval from NAGA shareholders earlier this year, positions the combined company as a global leader with over 1.5 million users across more than 100 countries.
The merger is projected to generate USD 90 million in revenue for 2023 and will allow the new company to save up to USD 10 million annually by optimizing operations and reducing regulatory expenses
The combined entity, which retains the NAGA brand, will focus on expanding its social trading platform and offering payment services, spot crypto, and other innovative products to its growing user base. By leveraging CAPEX.com's existing client pool, NAGA aims to increase client lifetime value and boost profits
Additional efficiencies are expected in regulatory expenses, staffing, trading costs, and client acquisition. By introducing features such as social trading, neo-banking, and cryptocurrency trading, NAGA aims to increase the value derived from CAPEX.com users, thereby enhancing overall profitability.
This strategic consolidation is expected to unlock further synergies between NAGA's proprietary technology and CAPEX.com's user acquisition strategies. NAGA's cost base was already reduced by nearly two-thirds in 2023, and the company plans to continue streamlining its operations to maintain steady user growth
